It seems as if last week's humiliating loss to Cincinnati has everyone talking about Texas Tech. It has also made some of the most influential Red Raiders speak up, especially Cody Campbell.
Wednesday, Campbell continued what has been an active few days for him on X by responding to a piece (which is behind a paywall) written by Cody Nagel of 247 Sports, who decided to speculate on who might be logical candidates to replace Texas Tech head coach Joey McGuire should the Red Raiders make a change.
While Nagel admits that McGuire is not on the hot seat, he pointed to Saturday's post on X from Campbell that expressed his disappointment in Texas Tech's performance against Cincinnati as an indication that things might be starting to crumble for McGuire in Lubbock. Wednesday, Campbell quashed that notion.
"Absolutely nothing is going to change at the head coach position at Texas Tech," Campbell posted. "Joey McGuire is a perfect fit for our program, everybody, with an opinion that matters, loves him. He isn’t going anywhere. If anything, we are ready, willing, and able to double down on him and this program. It’s more likely that he gets an extension and raise at the end of this year.
Long story short, this article is a ridiculous waste of time, but if you do feel compelled to write another one, please find a better picture of me!"
Absolutely nothing is going to change at the head coach position at Texas Tech. Joey McGuire is a perfect fit for our program, everybody, with an opinion that matters, loves him. He isn’t going anywhere. If anything, we are ready, willing, and able to double down on him and… https://t.co/GQMrZRZrph
— Cody Campbell (@CodyC64) October 28, 2026
This vote of confidence is different than most and that's good for Texas Tech
Typically, a vote of confidence for a head coach is a sign that his tenure is nearing its end. After all, if everything was coming up roses, there would be no need for the coach's boss to speak on his job security.
This statement by Campbell is different, though. It is defiant, biting, and sharply worded. This statement, combined with the other public comments Campbell has made on social media since the debacle in Cincinnati, gives us a reason to believe that Texas Tech's most influential figure is restless and motivated to make sure that his alma mater remains relevant in the sport.
Most eyes will be drawn to the statement Campbell makes about likely extending McGuire's contract after the season. That will draw mixed reviews from fans, as the base is somewhat divided about McGuire despite the fact that he's won 18 of his last 21 games.
What should be the headline, though, is when Campbell says that the Red Raider money men are ready to "double down" on the program. That should be music to every Texas Tech fan's ears.
Campbell and the rest of the Texas Tech donors have already spent enough money that the program is among the most well-funded in America. If they are willing to "double down" on that investment, it could be a windfall for the football program.
Cody Campbell doesn't make hollow remarks, either. After Texas Tech was embarrassed at home by Colorado in 2024, a fan on X asked him to buy the Red Raiders an offensive line in the offseason.
His two-word reply of "I Will" is still legendary in West Texas because Campbell didn't just spend money on the 2025 o-line; he and the rest of the program's donors helped the Red Raiders buy the top transfer class in America, one that included stars such as David Bailey, Romello Height, Bryce Pollock, Lee Hunter, A.J. Holmes, Quinten Joyner, Reggie Virgil, Howard Sampson, and others.
Maybe unsightly losses anger Campbell enough that he resorts to fixing the problem the best way he can, by throwing millions of dollars at it. Could that be what Texas Tech experiences again this offseason, especially if the rest of this season doesn't pan out the way we hoped back on Labor Day weekend? If Campbell's social media remarks prove to be true once again, then the financial floodgates might open even wider for a program that's already as well-funded as any in the Big 12.
