Thursday, after Texas Tech took apart the Michigan Wolverines in the Sweet 16, the Twitter universe was on fire with people praising Chris Beard and the Red Raiders.
Texas Tech is back in the Elite 8 for the second-consecutive season. After having never won three games in the NCAA Tournament prior to last season, the Red Raiders have staked their claim among the elite of the college basketball universe.
Making the Red Raiders accomplishment so impressive is the fact that Chris Beard has taken two rosters devoid of blue-chip prospects and turned them into teams that can compete with any in the nation. Building his teams on the strength of 3-star players like Keenan Evans, Zhaire Smith and Jarrett Culver, that developed into stars and key graduate transfers such as Matt Mooney, Tariq Owens and Tommy Hamilton, that filled important roles, Chris Beard has take a new approach to building a national title contender.
That will change next season when Tech welcomes a top-15 recruiting class that will feature two top-75 players in the nation (Jahmius Ramsey and Terrence Shannon Jr.) as well as the JUCO preseason player of the year (Khalid Thomas). Certainly, most expect Beard to bring in at least one grad transfer because there are no juniors on the current team potentially creating a leadership void.
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But now, it is obvious that the entire nation is realizing how special Beard is. Last year’s run introduced the third-year Texas Tech head coach to the nation as he charmed everyone with his love of Whataburger and his down-home humility.
This year’s run has not only legitimized the program that Beard has build in Lubbock but it has elevated him to the highest ranks of his profession. Now, it is hard to imagine any of Beard’s future teams ever being ranked as low in the preseason poll as this year’s team was when it was pegged to finish seventh in the Big 12.
As we will see by looking at some Twitter reactions to the Red Raiders’ Sweet 16 victory over the Wolverines, Beard and the Red Raiders are one of the toasts of the game.
Chris Beard. Wins everywhere he goes. No matter how difficult the gig.
— Jeff Goodman (@GoodmanHoops) March 29, 2019
I honestly don’t understand how some of y’all are trying to “well actually” me on Chris Beard. Was at Little Rock for one year: Round of 32. Has been at Texas Tech for 3: two Elite 8s. It’s not a fluke.
— Dan Wolken (@DanWolken) March 29, 2019
FINAL: Texas Tech 63, Michigan 44. Chris Beard has the Red Raiders in the Elite Eight for the second straight season. This is just his fourth year as a Division I head coach.
— Gary Parrish (@GaryParrishCBS) March 29, 2019
What’s more, it has been great to see one of Beard’s top assistants, Mark Adams start to get his due. Credited with being the Red Raiders’ pseudo defensive coordinator, the long-time assistant is the mastermind of the nation’s top defense. And keeping in mind that last offseason, Beard lost two top assistants in Chris Ogden (now the head coach as UT-Arlington) and Al Pinkins (who returned to his native Florida to coach for the Gators) and it puts into perspective just how critical Adams’ presence has been for Beard this season.
Don’t think Chris Beard will mind me throwing some bouquets towards veteran @TexasTechMBB assistant coach, Mark Adams, here. Those who know Mark know. https://t.co/mkdnkYxnyt
— Fran Fraschilla (@franfraschilla) March 29, 2019
Mark Adams is a legend for this pic.twitter.com/zWnqEnYW6U
— Eric Kelly (@EricKellyTV) March 29, 2019
Meanwhile, Jarrett Culver is also starting to get the national attention that he has deserved all season. After scoring 22 points against the Wolverines, Culver is now the Red Raiders’ all-time leading NCAA Tournament scorer with 97 points. And people around the nation are now starting to take notice of him just like they did with Zharie Smith who also had a breakout tournament in last year’s Elite 8 run.
Hi America, Now that you see how good he is on the court....Reposting in case you may have missed how Jarrett Culver found out he won Big 12 Player of the Year. It’s precious. pic.twitter.com/thU5WRVLEq
— Holly Rowe (@sportsiren) March 29, 2019
He still seems to be flying under the radar, but Jarrett Culver has stamped himself as a stud top-5 pick in the 2019 draft via his incredibly impressive play in the NCAA's
— Tommy Beer (@TommyBeer) March 29, 2019
Thru Texas Tech's three wins, Culver is averaging:
22.3 points, 7.3 rebs, 5.3 assists, 2.0 steals, 1.3 blks
Better get familiar with Jarrett Culver 👀 pic.twitter.com/xg1w1vCLv0
— Bleacher Report (@BleacherReport) March 29, 2019
Jarrett Culver might be the most well-rounded wing player in this years draft, love his game
— Hoops Reference (@HoopsReference) March 22, 2019
Updating the Top 5 players to watch in the NCAA Tournament:
— Jason McIntyre (@jasonrmcintyre) March 29, 2019
1 Zion
2 Hachimura
3 Tremont Waters, LSU
4 Brandon Clarke, Gonzaga
5 Jarrett Culver, Texas Tech
After Zion and Ja Morant, not sure how many guys I’d rather have this tournament than Jarrett Culver
— Jake Trotter (@Jake_Trotter) March 22, 2019
Even if you don't have Jarrett Culver as the 2nd-best prospect in this class, I'm not sure what the argument is for RJ Barrett over him.
— Jackson Frank (@jackfrank_jjf) March 25, 2019
There really isn't a strong one.
Another player that the nation ins starting to learn about is sophomore guard Davide Moretti who had 15 huge points Thursday night. His back-to-back 3-pointers just after halftime seemed to ignite the Red Raider offense and put Michigan in a hole they would never climb out of. But a pregame surprise organized by his coaching staff may very well be the best Texas Tech story of the tournament.
https://twitter.com/marchmadness/status/1111273634016956416
Davide Moretti's incredible efficiency continues: 13 points in 21 minutes, and hasn't missed a shot, and his family came over from Italy to see him play today.
— Brian Hamilton (@_Brian_Hamilton) March 29, 2019
Someone should write a story about that.https://t.co/N7wtJT3XKV
From Bologna to Lubbock, and from surprised at everything to surprised at (almost) nothing. @_Brian_Hamilton on Texas Tech point guard Davide Moretti.https://t.co/atQN9KQBqi pic.twitter.com/ONyqBQ8tmS
— The Athletic CBB (@TheAthleticCBB) March 28, 2019
For years, Texas Tech fans have justifiably felt ignored and overlooked, especially on a national level. Isolated in a corner of the world where the media rarely dares to venture and at least six hours away from the major media hubs of even their own state, it has always been far more difficult for the Red Raiders to receive as much coverage as other programs.
In fact, Tech has usually has to rely on the quirkiness or uniqueness of their head coaches to draw the eyes of the nation. Coaches like Bob Knight, Mike Leach and Kliff Kingsbury all seemed to be national stories because of their personalities more than their team’s accomplishments.
But thanks to back-to-back Elite 8 runs, the world now knows about Texas Tech basketball and views what Chris Beard has built in Lubbock as one of the best stories of the year. The fact that he also has one of the most likable and engaging personalities in the nation is just an added bonus.